Q Write a 6- to 10-page paper that describes and analyzes a specific, real world example of a public relations success or failure. The research project will take some time and preparation, so starting looking for a topic and beginning your research in the first week of class. This assignment gives students the opportunity to synthesize and apply the concepts learned in this course in order to evaluate a real public relations scenario. Students may pick either a historical or contemporary event to evaluate. As a result of this assignment, students will be better able to understand, analyze, and diagnose public relations problems and strategies. Here is a suggested plan to approach this paper:
View Related Questions